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One of the invasion of privacy actions. A tortious attribution to a plaintiff of views she does not hold or portray her in a highly offensive and untrue manner before the public.


Publicity which unreasonably places another in a false light before the public is an actionable invasion of privacy. One form in which false light invasions of privacy often appears is the use of another's photograph to illustrate an article or book with which the person has no reasonable connection, and which places the person in a false light. For example, in Leverton v. Curtis Pub. Co., 192 F.2d 974 (3d Cir. 1951), a photograph of a child being helped to her feet after nearly being struck by an automobile through no fault of her own was initially published in a local newspaper. Approximately twenty months later, however, in an article published in the Saturday Evening Post on the role of pedestrian carelessness in traffic accidents, the plaintiff's photograph was used as an illustration of such carelessness.


The Third Circuit affirmed the jury verdict for the plaintiff, holding that her privacy had been invaded because she had been presented in a false light. 192 ...

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